10 seconds animated artwork was sold for 288 Ethereums at Korea’s first NFT art auction launched by Pica Project on March 17. The artwork, which had a starting price of KRW 50 million, was sold to a Korean bidder after fierce competition with a winning bid of 288 Ethereums, equivalent to KRW 600 million. The auction was held on DeFine Art’s website, a decentralized NFT (Non-Fungible Token) platform developed by Piction Network, a creator-oriented decentralized digital content ecosystem, and jointly operated by Pica Project. Using blockchain-based NFTs, the world-known artist Mari Kim transformed her art into a new digital form that is freely shareable online. The bid price was more than eleven times higher than the initial bid and the highest selling price for a Mari Kim artwork, for example, four times higher than the price of her ‘Tree of Life (2019)’ sold at KRW 150 million at Gana Art Center, Seoul, in 2020. The successful sale of a Korean artist’s NFT work for hundreds of millions of won has profound implications and is creating a huge sensation in both domestic and international art scenes.